Our online Associate's degree in Marketing provides a well-rounded foundation to help prepare you to succeed as in-demand marketing professionals. Our market-relevant curriculum is designed to help you gain job-ready skills that employers seek and understand the dynamic world within the digital economy. If you want to advance even further in your education, our ladder curriculum also helps you smoothly transfer your credits from an Associate of Applied Science (AAS) degree in Marketing to a Bachelor’s degree online.
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What Will I Be Prepared to Do When I’m Done?
Advance Your Education
Whether this is the first step on your path to a marketing career or you're currently working and ready to advance your credentials, we've made it easy. Our Associate's in Marketing program is designed so credits simply ladder-up, one to the next, Associate's to Bachelor's.
Help Move Your Career Forward
Our Marketing degree graduates feel confident advancing their careers in the fast-paced, ever-growing marketing industry and digital economy thanks to hard work in their in-depth Marketing courses.
Pursue a Variety of Roles
An Associate's degree in Marketing can prepare you for a diverse range of roles in the industry. Here are a few examples: Marketing Coordinator, Marketing Specialist or E-Commerce Specialist.
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What Skills Will I Gain?
Marketing Fundamentals
Understand fundamental concepts in marketing and business management.
Management Skills
Demonstrate marketing and management skills including planning and decision-making, organizing, controlling and leading employees.
Marketing Technologies
Explore emerging and innovative business and marketing technologies and techniques to reach your target audience.
Communication
Learn the value of written and interpersonal communication, critical thinking and problem-solving, information and financial literacy.
What Types of Classes Will I Take?
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Online Multimedia Marketing
- MAR 2374
- Online
- 4 Credits
Explores emerging and innovative business and marketing technologies and techniques such as blogs and podcasting. Investigates the newest communication tools and addresses creating and evaluating proposals, media purchasing and online public relations.
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Public Relations and Advertising Strategies
- MAR 2873
- Online
- 4 Credits
Examines the similarities and differences between public relations, advertising and promotional marketing and how to differentiate between a target audience and target market. Also explores marketing interactions with associated stakeholders, the media and financial and industry analysts.
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Principles of Marketing
- MAR 2011
- Online
- 4 Credits
Introduces the marketing concept, integrating seven key marketing perspectives. Topics include consumer buying behavior, business-to-business markets and organizational buying behavior, market research techniques, fundamental pricing concepts, marketing channels and logistics, integrated marketing communications and marketing's role in electronic commerce.
24 Courses to Complete
91 Credit Hours
Estimate Your Tuition
Rasmussen University is committed to making education more affordable for all students. Our tuition estimating tool can help you visualize the cost of your degree and see what savings opportunities are available to help you achieve it.
Tuition Estimator
Rasmussen University believes in helping you make your education as affordable as possible.
Our interactive tuition estimator is designed to help you discover how much you could save on a degree from Rasmussen University.
Simply enter your ZIP code, select the program and credential you're interested in, and click “next”.
Right away, you can see the total estimated cost of your selected degree.
As you engage with the tool, you may see this number start to go down.
You also have the option to see how attending full-time or part-time could impact your tuition—and what your tuition estimate looks like, broken down by quarter.
The tuition estimator walks you through a number of ways you could reduce your overall tuition.
Click the tabs or the “back” and “next” buttons to move through the tool.
Within each tab, answer the question shown as accurately as you can, by interacting with the slider, select menu or radio buttons shown.
You might not feel totally confident in all of your answers. That's okay. This tool is just generating an estimate of how much your degree might cost.
The last tab of the tool shows you your results, including how much you could potentially save on your Rasmussen degree.
Remember, the numbers shown here are just estimates, and the true cost of your degree will vary.
Talk with an admissions advisor for more information about how to make your Rasmussen degree as affordable as possible.
What Should I Know Before I Enroll?
Entrance Requirements
Entrance requirements vary by School of Business program. We do not require enrolling students to submit standardized test scores; however, every entrant must have at least a high school diploma or the equivalent. No background check is required for this program, but pre-employment screenings, like background checks, may be required for future job opportunities.2
Transfer Student
We believe in giving credit where it’s due. You can get an estimate of your transfer credits without an official transcript in one business day (on average). Talk to an admissions advisor today, or explore our Transfer Policy page for our seamless credit policies designed to maximize credits, potentially save money and expedite graduation.
Help Paying for College
Higher education should be a manageable investment. Talk to an admissions advisor and learn how these programs can make it more affordable with self-directed assessments, credit for prior learning, loans and grants, scholarship opportunities, corporate grants and military discounts for those who qualify.
Where Can I Find Online Marketing Courses Near Me?
At Rasmussen University, we want our courses to be available on your schedule, not the other way around. Select programs are available for enrollment through a specific campus and nationally online, but students complete the courses online and are able to utilize online and on-campus support and resources. See below to find out where you can find an online Marketing program near you.
- Online
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Florida
Florida Campuses
This is an online program, but students can enroll at one of these campuses.
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Illinois*
Illinois Campuses
*This program is offered online in Illinois.
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Kansas
Kansas Campuses
This is an online program, but students can enroll at one of these campuses.
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Minnesota
Minnesota Campuses
This is an online program, but students can enroll at one of these campuses.
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North Dakota
North Dakota Campuses
This is an online program, but students can enroll at one of these campuses.
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Wisconsin
Wisconsin Campuses
This is an online program, but students can enroll at one of these campuses.
